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The M Series is Changing, but It’s Still the Same

BMW M Series 4 Coupe and Convertible on an open track.

With thirteen current BMW M Series models available, the BMW M Series continues to be the market leader in performance vehicles, outpacing Mercedes AMG and Audi S Series with its full lineup of cars and SAVs. As we continue to move into a new era of street legal and track-ready vehicles, we want to take…

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Premium Responsibility and the New BMW 4 Series

New BMW 4 Series convertible driving on a winding road near the ocean.

“I firmly believe the fight against climate change and how we use resources will decide the future of our society – and of the BMW Group. As a premium car company, it is our ambition to lead the way in sustainability. That is why we are taking responsibility here and now and making these issues…

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Electric is not the future; responsibility is.

BMW i and i4 driving in an urban downtown environment.

Responsibility was probably not the take you were thinking of here, was it? While millions of electric-only vehicles were sold last year in the US (and more around the globe), and the hybrid market consumed 2.4% of the US market, the idea that electric and hybrid are the future is off. Yes, as a global…

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The BMW 2 Series Gran Coupe is for Those Who Won’t Settle for a Sedan

BMW 2 Series Gran Coupe in an urban backdrop.

In life, you can do things their way. Or you can do things your way. The choice is yours. Introducing the 2 Series Gran Coupe, from BMW of Escondido.  The core model is four doors of spaciousness and style, with the attitude of a 2 series and a 0-60 time of 6 seconds. The 2.0…

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Where do you get your BMW news?

Rear view image if the BMW i8

Most of us here are gearheads with an unhealthy obsession with the latest news and gossip about BMW. While there are dozens of high quality blogs (including ours), email newsletters, and even in-house BMW USA News, we wanted to share with you where we go when we want to learn more. Take a look at…

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The BMW X3 is the right car for your growing family.

Brecht family walking in beach clothes to their new BMW X3 in black with surfboards on their rack.

If you are looking for a luxury SUV that fits the growing needs of your young family, then the new BMW X3 is the right choice for you. With substantially more cargo space than the X1 and X2, the increased cabin space of the X3 comfortably fits a family of 4 with car seats and…

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